What is a baseline measurement?

A baseline measurement in an organization is an initial assessment conducted to capture the current state or starting point of certain processes, performance metrics, or conditions within the organization.

This can involve various aspects such as service quality, customer satisfaction, employee engagement, energy consumption, or other specific business processes. The goal of a baseline measurement is to create a reference point against which future measurements can be compared, allowing the evaluation of progress or the impact of any changes made.

In the context of the ICR approach, conducting an ICR baseline measurement during the initial introduction is highly valuable. The ICR baseline provides rapid insight into where your company currently stands, and therefore, where the potential for improvement lies.

By determining where the organization stands at present, the effectiveness of future changes or improvements can be objectively assessed. Without a baseline measurement, it is difficult to determine whether the measures taken have actually been successful.

A baseline provides a detailed picture of the current situation, which is essential for understanding which aspects of the organization are functioning well and which areas require improvement.

With the data from a baseline measurement, your organization can set targeted goals and develop strategies based on the actual needs and opportunities. After implementing changes, follow-up measurements can be conducted to track progress and see if the desired results are being achieved. This helps in making timely adjustments if necessary.

In many cases, it is important to demonstrate to stakeholders that the organization is making progress. A baseline measurement provides the foundation for transparent reporting on the results achieved.

Therefore, a baseline measurement is crucial for establishing an objective starting point, measuring progress, and supporting decision-making within your organization.

Conducting the ICR baseline measurement

To conduct the ICR baseline measurement, go to the page with the 5 ICR growth circles. From this overview, for each ICR objective, starting with Objective 1 'This is how we steer the course' go to the rating page. There, assign the rating to your organization that you believe best reflects reality.

Be as honest as possible, as this will clearly reveal the areas with improvement potential within your organization. This allows you to map the current situation based on your existing knowledge.

You can view the results on your screen through the clear ICR dashboard. Then, use the baseline measurement as the first step in the improvement process for your organization. You will adjust the ratings from that point on based on the current situation within your organization and the steps you take.

Read more about the general applications of ICR Online Business Software.

Sustainable success through manageable and controlled growth

The ICR online business software helps entrepreneurs and organizations find balance and peace, through manageable and controlled growth, with the goal of a healthy organization and sustainable success. We do this through the all-encompassing ICR cycle.

Choose our successful approach and start your process to go from ambition to result with the ICR Ambition Refresher!

The comprehensive ICR cycle