ICR Academy - ICR Growth Scan

How Clear Is the Foundation Beneath Your Organization?

Take the free ICR Growth Scan and see where you stand across eight fundamental building blocks — from Ambition and Business Model to Strategy and Responsibilities.

Start the ICR Growth Scan
Free · 8 short statements · about 2 minutes · personal report

How to start your free Growth Scan

Download the ICR Mobile App, open the app and start the free Growth Scan.

Route ICR - ICR Growth & Success - Login screen icr mobile app - App Store for iPhone

Start Your Journey in the ICR Mobile App
For iOS · Includes the free ICR Growth Scan

Discover where your organization stands with the free ICR Growth Scan. Receive your personal ICR Growth Report by email.

No preparation required. No obligations.

Start Your Growth Scan
in the ICR Mobile App for iOS
Takes 3–5 minutes to get started. No preparation needed.
Route ICR - ICR Growth & Success - Login screen icr mobile app - Google Play Store

Start Your Journey in the ICR Mobile App

For Android · Includes the free ICR Growth Scan

Discover where your organization stands with the free ICR Growth Scan. Receive your personal ICR Growth Report by email.

No preparation required. No obligations.

Start Your Growth Scan
in the ICR Mobile App for Android
Takes 3–5 minutes to get started. No preparation needed.

What Will You Reflect On?

Eight short statements. Eight fundamental building blocks. One first indication of where attention may be needed.
Ambition · Business Model · Mission · Core Values · Vision · Strategy · Long-term Plan · Responsibilities
ICR Light Score 1 = strong · ICR Light Score 5 = attention needed
Your answers are based on your own perspective. The Growth Scan is a starting point for reflection — not a full organizational assessment.

Where Does Ambition Begin?

ICR Online Business Software subscription Ambition Refresher

Ultimate Stakeholder's Ambition

An organization is not an end in itself. It is a means through which its ultimate stakeholders seek to realize an Ambition.

Explore what that means for entrepreneurs, business unit leaders, nonprofit organizations, government, supervisory boards and advisors.

Paul Joore - founder ICR Organizational Operating System

Predictability is Designed.

I learned that when people want to achieve something that matters to them, they want their performance and results to be as predictable as possible. Predictable performance and results require clarity. Clarity gives leaders and team members confidence — in the direction, in one another and in how the organization works. From that confidence comes peace of mind.

But what must be clear first? Who the organization exists for and what future it should make possible for them. That starts with identifying its ultimate stakeholders. These may be an entrepreneur or family owner, the owners or shareholders of a corporate group, or the people a public or nonprofit organization ultimately exists to serve.

The organization is the means; their Ambition — looking more than ten years ahead — provides the shared reference point for assessing whether the business model, organizational choices and daily execution bring the desired future closer. Making that future explicit helps prevent today’s possibilities and limitations from defining what they seek to achieve. That Ambition gives direction to the business model, the organization you build and the steps you take. ICR helps you connect that direction to daily execution.

I developed the ICR Organizational Operating System as a shared framework that makes visible how your organization is structured, how its parts connect and how effectively they work together. You and your team make the choices. ICR helps you make them explicit and connect them to execution.

The ICR Growth & Success SaaS Platform helps you put that framework into daily practice by connecting goals, responsibilities, risks, actions and progress. For entrepreneurs and organizational leaders — across SMEs, business units of multinationals, nonprofit organizations and government.

Paul Joore - Founder of the ICR Organizational Operating System

Explore why I developed ICR

Start the Free Growth Scan
Discover Where You Stand
In the ICR Mobile App · Allow 3–5 minutes to download the app and complete the scan · Receive your report by email