An integrated management approach is crucial for delivering top performances. All aspects of business operations must work together in perfect harmony. Focusing on the same goal across all processes forms the foundation. This ensures that execution is manageable and orderly.

With my background as an entrepreneur, coach, interim manager, and tens of thousands of hours of experience in business, I felt it was time to provide new momentum to SMEs. I noticed a lack of tools in SMEs that are available in larger corporations, particularly in terms of knowledge and skills needed to initiate and facilitate growth.

The biggest challenge in this development journey was to translate technical jargon into language that is accessible and understandable for every entrepreneur. Fortunately, I always hear that I have succeeded well in this. So, you don't need to have studied business administration or anything similar to still follow a successful management approach in your business!

With the Route ICR approach, you as an entrepreneur significantly increase the chances of realizing your entrepreneurial dreams in every growth phase of your business. From our web app, we guide you and help you step by step in the process of moving from ambition to result. Starting from a crystal-clear entrepreneurial ambition, you first work on a promising business model, then translate this into effective and efficient processes.

Moreover, you and your team can systematically document everything in the Route ICR web app. On behalf of Team ICR, I wish you much success in realizing your entrepreneurial ambition!

With ambitious regards,

Paul Joore