What is customer experience?

Customer experience

What is customer experience?

Customer experience represents the perception customers have during all possible contacts and interactions with your company. Perception literally means observation. This process of observation involves interpretation, selection, and organization of sensory information.

Therefore, by using our senses as customers, and through hearing, seeing, smelling, feeling, and tasting, we form our customer experience.

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Also read Successful entrepreneurship can be learned.

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